Gasman Design, Inc. Can Help Your Franchise Business With An Award Winning WordPress Website
Gasman Design can help you with a online marketing strategy for each individual franchise location or a more broad corporate strategy.
WordPress Multisite for Franchise Business
In the case of Children’s Orchard we used a powerful feature called WordPress Multisite. It’s a great tool for franchises to run a network of WordPress websites from a single WordPress installation. It will save you time and money by only having to update WordPress core and plugins once on the top level admin.
Local SEO Help for Franchise Business
Franchisee store owners depend on the the main corporate sites to help generate traffic. However, it’s important that each store create their own “local” online presence thought these 7 steps.
- Search engine marketing & keyowrds
- Customized Local Content (Meat Data, Title Tags and ALT tags)
- Your own Social Media Channels: Facebook, Instagram, Twitter, YouTube, etc…
- Pay-per-click advertising (PPC) with Google Adwords
- Google My Business: A free business listing on Google
- Email marketing and customer loyalty program: We like MailChimp
- Google Analytics and Reporting to understand your web users.
Local SEO is about trying to increasing traffic and online customers for businesses that serve their communities face-to-face like many franchise owners. Brick-and-mortar businesses with physical locations and address, like a retail clothing store or restaurant need to target a certain geographic areas, counties or cities. This includes everything from claiming a Google business listing to ensuring a franchise location appears in a local search on Google. It also extends to managing online ratings and reviews, localized social media channels, and even local events or partnerships.
Franchise Website Design in 2018
If your a franchisee store owner or a corporate franchise company we can help you with a new concept or to refresh an existing brand. Please contact us